Top 5 Hypercasual Games in Ireland Q4 2022: Performance Insights

In the fourth quarter of 2022, the hypercasual gaming market in Ireland saw significant shifts among the top 5 games on a unified platform. Here's a detailed look at their performance, based on data from Sensor Tower.

Makeup Artist: Makeup Games from Beauty salon Studio experienced a steady increase in weekly revenue, peaking at approximately $207 in the week of December 19. Weekly downloads showed a notable rise towards the end of the quarter, reaching 549 in the week of December 26. The game’s active users fluctuated throughout the quarter, culminating in a peak of 1.2K in the last week of December.

Bus Simulator : Ultimate from Zuuks Games saw a significant increase in weekly revenue, hitting $275 in the week of December 19. The game’s downloads surged dramatically in mid-December, with a peak of 1K during the week of December 12. Weekly active users also rose sharply, reaching a high of 3.3K in the week of December 19.

Brick Breaker Champion by MOBIRIX had fluctuating revenue, peaking at $296 in the week of October 24. While there were no download or active user metrics available, the revenue trends indicate a volatile but potentially engaging user base.

Baby coloring book for kids 2+ from Bimi Boo Kids Learning Games for Toddlers FZ LLC showed a consistent increase in weekly revenue, reaching $280 in the final week of December. Downloads also saw a steady rise, peaking at 571 in the same week. The game’s active users followed a similar trend, growing to 657 by the end of the quarter.

Athletics Mania: Track & Field by POWERPLAY MANAGER, s.r.o. had modest revenue, peaking at $187 in the week of October 24. Weekly downloads remained relatively low, with a peak of 38 in the week of October 31. Active users showed a slight decline towards the end of the quarter, ending with 125 in the last week of December.

For more detailed insights and data, visit Sensor Tower.